Libuše Niklová in Paris
The Museum of Les Arts Decoratifs in Paris exhibits, until the 6th of November, the memorable exhibition ‘Plastique ludique’, based on the Czech toy designer Libuše Niklová. The exhibition gathers the creative work of this designer that marked an era in homes, where her designs were part of the family landscape.

Czech toy culture was based on wood design until the 50s. The wood crisis meant that other alternative materials had to be found, like rubber and plastic, for the fabrication of toys, and that meant a radical change in the shapes and meanings of the object.
Libuše Niklová was born in Zlin, Czechoslovakia, in 1934 and she studied in the Uherské Hradište Applied Arts University. Her first work and where she first showed the creativity to develop avant-garde designs in new materials was in Gumotex B?eclav. The combination of imagination and cleverness meant that her designs adapted to technology, opening a range of products that would revolutionise the toy market in Czechoslovakia, which would spread around the world.
If someone over 30 years old didn’t play with the cat or the dog with the long accordion-like body that made a sound, they didn’t have a proper childhood. The same can be said about the long, bright-colour giraffe that’s still around in the toy market for children and that hasn’t been kicked out by other new toy designers.
Niklová made a mix with sound, models, colours and textures that left a mark on this design segment.
In the 50s she began to design inflatable toys of polyethylene for the company Fatra Napajedia, who stood out for the artistic quality of their designs as well as the technological innovation that they imposed. It created a whole lot of inflatable furniture for children, making of the toys a decorative object of children’s comfort. The colours, the ergonometric shape, the size and the volume were made so that children played and intervened in their own space, transforming the decoration and the order according to their infantile aesthetic.
Niklová designed for the formation of creative, independent and happy children, so she declared so when she was drawing small animals. She always had in mind and spirit that the children could play in the most creative way. An interesting outlook on design that reveals the seriousness of her work and the focus that was put more on the social part than the commercial one.
Her minimalist, sober, tactile and harmonious designs that showed nature and the human jobs became cult objects that today are sold or exhibited at incredible values in the antique shops or in shops around the world.
For more information:http://www.lesartsdecoratifs.fr/francais/accueil-292/une-486/francais/arts-decoratifs/expositions-23/actuellement-501/dans-la-galerie-des-jouets/plastique-ludique-libuse-niklova/
Nancy Guzman
If you ever played with an inflatable elephant or had, among your many children’s toys, toys representative of the jobs designed by Niklová and you want to recuperate them, you can do so in the boutique of the Museum of Les Arts Decoratifs if you’re spending a few days in apartments in Paris
Translated by: aleixgwilliam
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